Wednesday, October 20, 2010

FINALLY some research! Games improve corporate learning results

For years, the serious games industry has danced around the questions of whether games are better for learning. We've pushed past objections about something being too "game-like" or "fun." We would come up with other words for games, like "competitive environments." All the while, we have held our conviction that well-designed games really DO improve learning outcomes.

And now there's some research to prove it.  (Source: and article link here)

A University of Colorado Denver Business School study found those trained on video games do their jobs better, have higher skills and retain information longer than workers learning in less interactive, more passive environments.
"Companies have been designing video games for employees for years but so far it has all been done on a hunch. They suspected the games helped but they could never actually prove it," said Traci Sitzmann, PhD, assistant professor of management at the Business School whose study will be published in the winter edition of Personnel Psychology. "We now know video games work, and we know why they work."
Sitzmann spent over a year examining 65 studies and data from 6,476 trainees and discovered those using video games had an 11 percent higher factual knowledge level, a 14 percent higher skill-based knowledge level and a 9 percent higher retention rate than trainees in comparison groups.
I only hope there will be more research and data where that came from.

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