Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts

Monday, May 9, 2016

The power of putting yourself out there

In the early days of my writing this blog, I would be surprised when people, sometimes people I was meeting for the first time, would tell me they read one of my posts. Over the years, I've come to be less surprised, but more grateful. While people have told me they have disagreed with my opinion, and I've even been threatened to edit or remove a post or two, in general everyone who has talked to me about one of my posts has been really positive.

I've written before about how nice it is to have someone talk to you about how something you've written has impacted them, but I've always focused on the positive experiences. I have realized in recent weeks that there are just as many negative reactions, and just as many possibilities for people to think poorly of me, form an opinion about me without ever meeting me. As wonderful as it would be for everyone to always heap praise, it is just as important to pay attention to the naysayers.

Tomorrow I'm presenting on the power of social media at the 20th Annual Professional Women's Association conference at UCSB. I've been putting together my slides, and thinking about how blogging has helped, or at least shaped, my career. The reality is that for as many job opportunities, projects, introductions and recommendations my social media presence has facilitated, there are likely many that were squashed by my personal reflections, my mentioning my children, maybe even because of my love of my pit bull (seriously, I've had people contact me privately...but look at this face!). At some point along the way, one of these things that I've shared through social media has likely meant an opportunity lost.
Darwin would like me to finish up this blog post.

And so...so what?

I am who I am. If I didn't get an opportunity because of my personal beliefs or interests, then it's very likely that opportunity would not have been a good fit for me. If hiring a mom is a problem, I'm not right for your organization. If my publicly sharing my personal reflections and faith is troubling, then we'd likely not be a good match. If my love of zombies and robots and taking selfies on the beach with my husband are turn offs, then it's probably best for both of us to just move along.

While I like to think I post a good mix of professional and personal content on my social media accounts, what's true is that everything I post is a reflection of me, the whole human being. Social media allows me to find my tribe and build a solid, supportive network, but for me, it's not a closed network of like-mindedness. I welcome the differences in life views and experiences, because reading about you helps me learn more about myself.

And learning from others is (almost) always a good thing.

So blog and tweet and post and I'll be reading along, nodding in violent agreement or crying in empathy or laughing because it's funny because it's true. But don't hide, because it's nice to get to know you better, even if we're not kindred spirits. Don't be afraid to put yourself out there because of the potential lost opportunities; there is so much more amazingness to be gained.

Wednesday, November 18, 2015

Stand up to one

There's a lot of fear going around these days, and with it, a lot of fear-mongering.

Yesterday, I posted this on Facebook:

At the risk of inciting the ire of the Internet, here are some truths. Daesh (ISIS) are already in the US; there's not enough security or shoe screenings in the world to keep them out. Worse, we are bombarded with terrorism from our own citizens daily: school shootings, church bombings, people gunned down while sitting in a movie theater. We don't have the systems and controls in place to secure ourselves from ourselves, let alone from some unknown villain. People love to point fingers at others, to blame other people. It's easy to blame someone else. It's so easy to fall back on fear and hate to guide decisions.

Choose love instead. There are people suffering; we should help them. That is what good people do; they look violence and hatred in the eye and meet it with love, compassion and kindness. Those are the heroes, those are the free, those are the brave. That is how we win. We stop building walls and boundaries and we reach out our hands in peace. We take loving action. It's not enough to change your profile pic or post articles of support on social media. Open your hearts, open your homes and help those in need in real, tangible ways.

There will still be violence in the world. Innocent people may be hurt or killed. We may not change every heart filled with hate. The best we can do is try to overpower it with love and lead by example. The best way to win is to represent the opposite of the hatred and violence; be stronger and more powerful in our resolve to not give in to what terrorists ultimately want to create: a culture of fear and hate that they have created, in which they hold the power. The best way to win is with love.

Yesterday evening, I saw this posted on Twitter, and responded: 

Evidently, Dr. Scipioni didn't like to have his data challenged, because here were his subsequent tweets: 
So, because I cited a source with a different number of homeless veterans, I subscribe to a "that can't be" philosophy. I have pre-programmed beliefs. I am sub-literate. A pot-stirrer. A rabble-rouser. 

I actually found a few sources to back up my data. Here they are: 

I haven't found any sources that would bring the average number of homeless veterans on any given night to 3.2 million. So far, Dr. Scipioni hasn't provided any. I am happy to be proven wrong if anyone can provide me with data to support his claim. 

If, however, that data doesn't exist, why am I being called names for pointing it out? Why am I being personally attacked and called names? Why are assumptions being made about who I am? 

This is why social media is such a toxic place: the name-calling, the bullying, the threats are allowed to happen. Misinformation is spread without anyone fact-checking, and those who try to hold people accountable to data are attacked.

Why do we allow people to behave in this way? Why do we allow this type of behavior? Aren't there more of us that can keep our conversations civil even when we disagree? I committed the grievous act of challenging uncited data and somehow I'm the problem? 

No, Dr. Scipioni. You are. 

If someone you worked with behaved this way, they would be fired. If your kid talked to you this way, they'd be grounded. But on social media, we allow it. And it's ruining it for everyone. Aren't there more of us than there are of them? Can't we stand up and say "this is not ok"? 

The truth is, Dr. Scipioni could have responded with a citation of the source of his data. He didn't. He could have said, "Oh, my bad. Still, 50k is too many." And I'd agree. He could have just ignored me. But he responded with an attack and an assumption that I don't have the right to respectfully challenge his words. I believe that I do have that right. I believe we all have that right. 

So today, I call on each of you. Those of us that believe in civil discourse, even when we disagree. Those of us who love social media and don't want our spaces filled with vitriol and attacks. Those of us who want to make decisions and form opinions based off of accurate information. Those of us who are sick of being called names for standing up to mis-information. Stand up to one person. Say that it's not ok. Stand up with love to the personal attacks. Stand up to name calling. Stand up for the truth, and be willing to do the work to back it up, and be willing to be wrong. But stand up to those who don't want us to question, don't want us to challenge them. 

When we stop challenging each other, we all lose. Don't let intelligent discourse die because a vocal minority doesn't want to participate. 

Stand up to one person today. Let me know how it goes. 

Wednesday, March 5, 2014

TMI

I'm on a panel tonight on information overload at an event for the Association for Women Communications in Santa Barbara. A few days ago, we held a quick "panel prep" meeting, and as I listened to the other women on the panel describe their professional focus on helping people manage not just information overload, but finding balance in their busy lives, I couldn't help but feel more like one of their typical customers and less like someone qualified to share the stage with them.  Six kids, full time job, my book just out...I could use some expert advice on information overload!

I've been reflecting on how I manage my life, my engagement with social media and my interest in technology. I don't think I've ever really thought about it, but I have implemented some strategies to keep me sane. I'll be talking about these tonight, but as I'm preparing for the panel, I thought it might be useful to capture some of the ways I find balance and how I've learned to manage too much information.


1. I don't watch TV.
Seriously, we don't even usually have the television on in my house, and if we do, it's usually one of the kids watching something on Netflix. I don't have the news streaming in the background, I don't have a television in my bedroom (an neither do any of our kids), and if there is a tv show that I want to watch, we watch it streaming online. I haven't watched tv for years, and I have to say, I haven't missed it.

2. I have a separate Twitter account for news.
I don't think it's unusual for people to have multiple Twitter accounts, but I have two: one for news monitoring, and one for everything else. If I want to know what's going on in the world, I check my news account and monitor the feed. I could also use Tweetdeck or another filtering tool for this, but I have found that having a separate account is easier for me to manage, and allows me to moderate what information I take in, when.

3. I don't use a computer at night.
I do use my phone and iPad, but I have found that they are much easier for me to put down. I also typically use my mobile devices for playing games at night, if I use them at all, so I don't usually take in new information while I'm using them. I find that when I'm on my computer, I tend to spend more time at night working, when I really need to disconnect and rest. This policy also allows me to honor my next strategy...

4. The evening is for family.
I spend most of my day on my computer. From the time I get home until the kids go to bed, my time is focused on them. There were many years, especially when I first started my company, that I never turned off my computer, never stopped working. It was brutal and impacted everyone in my family. Over time, I've learned to separate my work time from my family time. It has made a huge impact on me, and has made the time I do spend working more productive, because I'm always working against self-imposed deadlines.

5. If I'm feeling overwhelmed, I go to the beach.
I'm lucky; I can walk to the beach from my house, so when I get that overwhelmed feeling, off I go. The beach may be it for me now, but in the past, taking a bath, working on a creative project, or playing a game were all ways I could decompress. Everyone has something that takes them from hectic to calm; find yours and use it liberally.

6. Understanding the value I get from social media.
Facebook and Twitter go on, and are no worse off when I take a break. Stepping away sometimes actually gives me more perspective on what value social media brings to me. It helps me set boundaries and "rules" for what information I subject myself to and when I open those gates. Sometimes when I see the negative stuff, I have to remember that 1. I have a choice of what information I allow in, and 2. People who are negative and hurtful through social media are likely also that way in real life. If I wouldn't have a drink with them in real life, why would I "hang out" with them through social media? Block, unfriend and unfollow are great curation tools for TMI.

7. Quiet and focused energy.
Yoga is my friend. A brisk walk or workout is an active way to clear the clutter in my head, but taking a few minutes to meditate can also help me refocus. They both really do the same thing for me: extract me from the information stream and help me focus on my health, energy and what's really important.

I'm sure I've employed other strategies that aren't coming to mind, and I'm also sure that you all have even better tips and advice to share. Please add your own information overload strategies in the comments, and I'll share them with the panel tonight!


Wednesday, November 27, 2013

Vote now! FUND$TER in the Global Startup Battle

I need your help.

Our start up FUND$TER from Santa Barbara Startup Weekend is competing in the Global Startup Battle. 

Would you vote for me? 
http://globalstartupbattle.agorize.com/en/juries/10/votables/315

Reasons to vote:
1. You gave birth to me or we're in some way related. 


2. We went to school together, we've worked together or we've dated(!) and if i win you can have bragging rights that you know me.


3. You still owe money on your student loans.


4. You have no idea how you're going to afford your kids' college.


5. I voted for something for you or your kids at some point.


6. You have ever had a conversation about the lack of women tech entrepreneurs.


7. You drink Coke. (They are sponsoring the competition.)


8. You think there should be an option for funding college besides student loans and your parents.


9. You need a distraction from your family over Thanksgiving and you can use this as an excuse.

You can vote every 24 hours until December 6th! Please help us make it to the finals!


And please share...thank you :)

Tuesday, August 6, 2013

Actually, everybody IS doing it: ageism and tech-savviness

I have the luxury of working from home as my schedule allows, or in my case, as has happened with some frequency over the last couple months, working from Starbucks. I see and hear the most interesting things while I'm sipping on my iced decaf Americano with soy milk and researching online communities or piecing together the business case for a particular product direction. Last Friday was no exception.

While I am continually intrigued by the two guys who sit in the corner playing RPGs ALL DAY every day I've been there (seriously, they sit there throwing back iced mocha grandes, sitting across from each other and NEVER talking), there was a particular conversation I had last week that I can't get out of my head.

As I was engrossed in some deep thinking and writing, I felt someone walk up to my chair. It was an older man, probably in his mid- to late- sixties. He was examining my laptop when I looked up. He asked me if it was a MacBook Pro, and I said yes...I'm on my third one and I really love it, except they run hot and if I don't pay attention or use a cooling pad, it will burn my legs. He chuckled,  turned to the even older gentleman sitting at the table next to me, and said, "See! I told you they get hot and we'll have to get you a cooling pad!"

He went on to explain that he was trying to figure out what laptop to get his father. We went on to discuss the pros/cons of getting a MBP versus a MacAir, and I told him the big difference was the internal DVD drive in the MBP, to which he adamantly explained, with hands gesturing to the sky, "Who uses DVDs anymore? Everything is in the cloud!"

We talked for a few more minutes, this man in his 60s, his dad in his 80s, and me, the young whipper-snapper breathing down the neck of 40, about what this octogenarian wanted to do with his new laptop and which type might be better. After determining that the main priorities would be reading news, playing online games and using social sites, I told him that an Air would probably be fine, but he should figure out his graphics and video needs for the games he wanted to play before he made his final decision. They thanked me and off they went, coffees in hand, arguing about when they could make it to the Apple store.

I was reminded of this conversation when I saw a link posted by Dr. Jane Bozarth on Facebook from Pew Internet Research that shows 43% of Internet users over 65 are on social media sites.  And then there's this research report, which shows more than a third of gamers are over 36 years old (also, 45% of gamers are women, but that's for another post). Or this study, another from Pew Internet Research, that shows 45% of people 50-64 and 18% of people over 65 have smartphones.
She's 100. She's a gamer. 

Technology is not simply for the young and the idea that we should be designing for the next gen is overlooking a significant portion of the population that is embracing technology to improve their lives today. I was, but shouldn't have been, surprised by my conversation in Starbucks last week. It was a real-life example of what the research is telling us: everyone is adopting technology and our designs should account for the unique characteristics of different populations, but should not assume that any particular demographic (e.g., gender, age, or shoe size) makes someone more or less likely to be passionate about or eager to learn or use a new technology. Yes, there are resistors, but their resistance is more likely tied to their personality than their age.

Feel free to cite the above research when someone says their employees "aren't technology savvy." :)


Tuesday, August 30, 2011

Curating digital identity: developing a personal social media policy

Earlier this summer, I got my first tattoo. I was (still am) really excited about it and immediately wrote a blog post to share it with everyone. I included a picture, explained the importance of it to me and was all ready to hit "Publish Post"...and I couldn't. It was the picture that stopped me, to be honest...the tattoo is on my ribcage and although there's nothing that you see in the picture other than my midriff and abs, I stopped because I wondered if posting the picture was appropriate for my blog where I mainly focus on topics that affect me professionally.

I had decided not to post the picture on Twitter, mainly because I thought it could potentially get me a bunch of "followers" (read: spammers)  I'd have to block anyway. Also, my Twitter account is connected to my LinkedIn account, and I didn't want the picture posted there.

I did post the picture on Facebook. My rationale was that even if you know me professionally, if you friend me on Facebook and I accept, we're agreeing that we're sharing more of the personal sides of our lives.

Now, keep in mind, this tattoo is completely visible when I'm at the pool in my swimsuit. Yet I literally thought through the implications of posting it to any of the social media tools that I use and what the impacts could be.

After going through this process and making my decisions, I realized how important it is to start getting kids thinking about their own digital identities and what information is appropriate to be shared online. I'm not just talking about avoiding child predators; I'm even thinking more subtly than losing out on a potential job or ruining relationships. Everything you post online is a representation of who you are. What other people post and say about you is an expansion on that digital identity.

My 13 year old nephew illustrated that point to me with clarity this summer during my vacation in Michigan. As I took pictures of him with my kids, he said, pleading, "Please don't tag me on Facebook." As an early teen, being seen hanging out with his little cousins wasn't exactly the reputation he was interested in curating online. Since that conversation with him, I've started asking my kids' permission before I share online any pictures of them or stories about them. There is an element of respecting other people's privacy, not just your own, that is one of the critical competencies of using social media and an important lesson for kids...and parents. People who share out information about their children's medical conditions, educational struggles, or behavioral issues are making decisions about how those children's digital identities are being formed, with potential long-term implications and impacts on their reputation.

As a professional, I'm making decisions daily on what messages, content, and personal information I share online that builds and expands my digital identity. As a parent, I'm talking to my kids about how they can start making good choices about their emerging digital identities. Forget corporate social media policies...each of us needs to develop our own social media policy to curate our digital identities and reputations. To support our personal goals, we need to develop the skills to critically assess the content we share, the context we're sharing it in, the intended audience, the channels that we're using to communicate, and the potential implications for ourselves and others in what we choose to share. For me, this means if you want to see my tattoo, you'll have to friend me on Facebook or catch me at the pool. 

Friday, August 26, 2011

Live events still rock & thoughts on the future of virtual events

Over the past week I attended two very different live events that epitomized where virtual events need to go in order to gain more widespread acceptance.

Geeks Celebrating Their Geekiness

The lovely Pamela Kucera & I geeking out
Last Friday, I attended the Philly Geek Awards, conceived and hosted by Geekadelphia and featuring awards for all kinds of local geek-related activities: tech start ups, film making, comic art, blogging, podcasts, viral videos, geek fashion, art, science, app development, game development...really, a veritable smorgasbord of geekery. There were mentions of Star Wars, Star Trek, Game of Thrones, and bacon (lots of mentions of bacon). At one point, a furry accepted an award. Besides the furry, let's just say I was with my people. It was a black-tie event, the equivalent of a geek prom. It was a blast.

Cosplay Kids Category Winners at BCC
On Sunday, I attended the Baltimore ComicCon. This is the 3rd year I've attended, and it continues to be my favorite of the ComicCons (no, I haven't been to San Diego) because of the emphasis on the writers and artists. I got to see Anthony and Conor from Kill Shakespeare, peek behind the big black curtain to glimpse Stan Lee, chat with the writer/artist for one of my son's favorite kids graphic novelists, and see more cosplay than I need to for the entire year.


What do both of these events have in common? They bring together busy communities for an opportunity to bond.

Granted, both of these events focused on people in creative industries...industries full of innovators, entrepreneurs and creators. They provided an opportunity for people who busy themselves making things a chance to look around and see what their peers are making. There is immeasurable value in that...in lifting up your head from your own work and seeing the success, hearing about the trials and failures, of others. I loved being a part of these events because they inspire me to look at my own goals and dream bigger.

Can virtual events recreate that experience of allowing creatives and creators to talk, share, bond and inspire each other? Yes. But they need to reach beyond their own user groups.

Right now, the most successful virtual events are focused on the communities and people engaged in virtual events. No surprise there, really, and its encouraging to see people eating their own dog food. But as a designer, I think about how these technologies could enable the extension of the communities that gather in person for events like the Philly Geek Awards and ComicCon on an ongoing basis. I don't think the live events will go away, nor do I want them to, but I see potential in extending out the connections made, information shared, and inspiration disseminated at these events on a more consistent and ongoing basis. We're not just a community for an annual event...we're a community all year round. We're not a community when we're face-to-face, we're a community that exists in interest and common goals no matter where we are.

Virtual worlds and event platforms can enable that type of interaction whenever you need it, not isolated to the scheduled dates and times. Pervasive community interaction already takes place in 2D tools like Facebook, but it doesn't capture the feeling of presence and engagement that 3D environments provide. It's really not possible to have a Facebook "event" and Twitter, although it provides the opportunity for live chats, is lacking the visual sharing that is such an integral part of creative communities.

Consider this a challenge to my creative friends. We push the boundaries and pride ourselves in creating new things. Shouldn't we be the ones to embrace the most progressive technologies for establishing and growing our communities?

Tuesday, June 14, 2011

Innovations in E-Learning 2011: Conference Reflections

I'm not the best conference attendee. I am really selective about which sessions I'll attend and I find that most of the most valuable conversations I have actually happen outside of the sessions. I actually only attended a couple sessions, missing several that I was interested in, so this is not a post that is going to provide you with an overview of the conference. If you'd like that, Wendy Wickham did a smashing job of that here (including her notes on my session on ARGs).

With that caveat, I had some observations on the Innovations in E-Learning symposium last week that I wanted to document as a starting point for my evolving thoughts around where the training industry is currently, and where it might go.
  • People are still all wrapped up in "devices": There are altogether too many people who are still focused on the "cool" technology. To which I say, get over it. If ANY of these technologies are going to be useful for workplace learning, their creation and design should be guided by business needs. As far as I can tell, most of them are still being led by "wouldn't it be cool if?" thinking. 
  • Invest in Windex: If many of the new technologies showcased really are the future of learning...be prepared for a lot of glass. ("What?" you say. "Glass??") Yes, glass. Evidently our future looks like big touchable screens all over the place. Its a germaphobe's worst nightmare. All joking aside...I don't buy it. From a purely practical standpoint, there's no way that I'm outfitting my house with "smart" technology that my 3 kiddos and adorable puppy are going to render useless with their grimy little paws. And I LOVE new technology. I love the futuristic thinking, but the practical realities of life may put the brakes on many of these ideas.
  • Speaking of practical realities...: There was a session I attended during which I expressed my disbelief (on Twitter) that a systems model of learning, with interchangeable SCOs (shareable content objects), was being described as "the future of learning." I am admittedly completely biased on this subject: I do not believe that people learn through linear systems of interchangeable "chunks" of information that are linked together. Mainly, its because I believe that people learn through context, not content, and that the reason why we as a learning industry are moving towards immersive learning, games, social learning, etc. is because we have seen and realize the limitations of content delivery systems in changing people's behaviors. I do believe that there is a place for content delivery, but its a small, perhaps initial, part of the learning experience. I respected the obvious thought that went into developing a prototype of this SCO delivery system, what bothered me was the lack of explanation of how the system would work in context of broader learning goals and environments. Where's realistic practice? Where's coaching, mentoring, and communities of practice? There was talk of motivation, but the example shown looked like a scaffolded, incremental improvement model. At the risk of being the grumpy old lady shaking her fist and telling those darn kids to get off my lawn, we (the learning industry) tried to make purely SCO-based learning systems work in the late 90s, early 2000s. Its an appealing thought, for sure...developing a system that facilitates systematic learning for everyone. I just don't believe that's how we truly learn. 
  • How can we better bridge academia and workplace learning?: No surprise that I was thrilled to see Chris Dede's keynote on immersive learning environments in virtual worlds; the work he's doing is amazing. Unfortunately, there's a big bridge to cross between the work being done in academia and the business problems that new learning technologies such as virtual worlds can help solve. There ARE organizations that are designing learning and collaborative experiences in virtual worlds that are addressing real organizational issues. I'd like to see more of those stories in conjunction with the academic exploration of these technologies to help close the gap of understanding how new technologies can help organizations today.
  • What is the problem you're trying to solve?: Here is the crux of my observations at the conference: it was like seeing a bunch of solutions in search of a problem. I didn't hear a lot about the organizational issues to be addressed, but did hear a lot about what the "future" looks like...mobile, social, virtual, game-based, augmented...these are all the waters I swim in with my projects and clients every day. What I think everyone struggles with is how to justify the "new" and that's because there haven't been a lot of case studies, examples, business problems that these new technologies have effectively tackled.
My conclusions? Its time for case studies. Its time for strategies to address organizational issues. Its time to focus on the design elements that will make these new technologies successful. Let's accept the fact that the future is mobile, social, virtual, game-based and augmented, because...it is. I don't think the future is made of glass; I think the future is organizations implementing these new technologies to solve business issues in new and effective ways. Right now, I'm over "oooh shiny"--there's something new and shiny every day. Right now, I want real examples and real stories and yes, real data.

Show me THOSE innovations. If you can, I promise to pass them on.



Monday, March 28, 2011

Learning, and the opportunity and risk of living publicly

We are in the age of living publicly.

Social media has enabled us to broadcast and publish our work, our thoughts, our pictures, and our "updates" not just to people we know, but to the entire world. This brings with it an enormous opportunity and also tremendous risk, sometimes at the same time.

Take, for example, Rebecca Black.

If you haven't yet seen the Friday video by Rebecca Black, or heard all of the news stories about her and the video, take a minute and watch it now.



Its not a good song or video (although I would bet you money you'll find yourself singing the catchy hook later today)...in fact, its pretty awful. BUT SHE'S 13. I never fancied myself a musician, but I did think I was a pretty fantastic writer when I was a teenager. When I look back on what I wrote? Wow, I was terrible. I'm thankful that all of my writing was confined to spiral notebooks and the broadest audience was my friends and family who encouraged me to keep writing, but never gave me false praise or soul-crushing criticism. I was allowed to practice and improve, and in some cases, realize that I wasn't all that good and I didn't have the passion to work harder to become good.

That's the beauty of learning. To really learn something, to become an expert, you have to practice. You have to have a safe place to try and experiment and fail and improve and stick with it and, eventually, get better. Becoming really good at something requires dedication and practice. Sure, some people start out with natural abilities or inclinations that might make learning something easier. But there are very few things that you can't learn and be really good at if you keep practicing.

Rebecca Black may have never become a great singer, songwriter, or musician. Maybe she would have (maybe she still will). But what impact has the public lambasting of her video had on her learning, her motivation, and her development?

Criticism is hard to hear. None of us really like to hear that we're bad at something...we thrive in environments where we get positive reinforcement. On the other hand, constructive feedback is necessary if we want to get better at something.

We live in an age that allows us to get instant, unfiltered feedback on anything that we do. It may be a realistic environment, but it can be hostile and often not constructive. Now, more than ever, we need the ability to practice, to find opportunities for constructive criticism in safe environments, and to refine and hone our skills before we put ourselves out in the public eye.

In learning terms, this means that coaching, mentoring, and communities of practice will play increasingly critical roles in our development. It means that immersive and experiential learning environments will become those safe havens where we can practice safely before we're ready for prime time. It means that we all need to develop the ability to manage our public versus private identities in ways that we haven't had to even think about in the past.

I hope Rebecca Black has a long, happy, and successful life in whatever she decides to pursue. At 13, she has learned, and illustrated to many, the power of social media. But with great power comes great responsibility...and we all need to be taking (and teaching) responsibility to ensure that the opportunities afforded by social media outweigh the risks. 

Monday, March 21, 2011

Why more women aren't using Quora

I'm about to make some broad, sweeping generalizations about behavior based on gender. Yes, I know that opens up a whole debate where people will point to specific examples that run counter to my argument, and yes, they exist, and no, I'm not saying that ALL women behave one way or that ALL men behave another. But there are some culturally defined and perhaps genetically determined differences in how the genders interact (lots and lots of books written about this...) and this post is focused on addressing how those differences affect design, specifically community and user interaction design in social media.

I read a story this morning that came through my Twitter stream: Is Quora a Sausage Fest? 

And it immediately clarified for me why I don't like Quora. Quora is actually designed for men.

Let's take a step back. Lots of business and political arenas were designed by men, for men...they focus on the ways that men interact with each other. Sorry, guys, but a lot of what you do is just professional chest-puffing, testosterone-rich, back-slapping pissing matches. Sure, it may look more civilized in some contexts, but I'd argue that on any given day, C-Span taps into the political version of a Gladiator ring with a bunch of guys trying to out-argue each other over issues that neither party is going to budge on.

Why aren't women's professional sports more popular? Why are first person shooter video game players predominantly male? Why aren't there more women politicians or CEOs?

When you design systems based on the way men interact and communicate, men will be more interested in participating in them and will be more successful in them.

So let's look at Quora...

Although some people might call it a social media tool, there's not a lot social about it. If you don't know what Quora is...the simplest explanation is that its a forum where people can post questions and people can post responses. That seems gender-neutral enough, right?

Except, its really not. Quora has one formula to participate: question and answer. If we think about this as a community where everyone has the opportunity to become an "expert" then all of a sudden, the dynamic becomes "who can post the best/smartest/most relevant answer." In essence, Quora becomes one big competition to be the most prolific, the most engaged, the most respected...by answering other people's questions "the best."

This isn't a format that lends itself to conversation or discussion. This is a format that is a bunch of people getting up on their pulpits and preaching. This is Senators presenting on the Senate floor, gladiators in the ring fighting for their lives, people climbing over each other to get themselves up the corporate ladder. This is a format designed for men.

If you look at the most successful social media tools, Twitter and Facebook, there's one overarching feature that makes them just as appealing to women as they are to men. Its the opportunity for people to engage and interact in different ways. These tools allow for people to create their own experiences. They allow flexibility in participation. They create lots of different opportunities for people to define their own "success" or value in using the tools. With Twitter and Facebook, what you get out of it is what you put in...you create your own experience.

Quora, on the other hand, is a defined experience and type of interaction. There are values already built into the design and dictated by the interaction style. And the interaction style is very masculine.

I talk a lot in my presentations on designing experiences to account for gender differences. There are some general guiding principles in immersive design you need to pay attention to: how you orient new users to the environment, how you reward behaviors, how well defined success is, etc. These gender differences impact how people perceive these environments, all the way from "is it useful?" to "is it fun?" and its important to understand how people engage with each other to design for different types of engagement.

Women are more communal, collaborative, and like to talk things out. Men are more decisive, exploratory, and willing to take risks (trial and error). I could tap into all the research that shows how our language, behaviors, and decision-making differs along gender lines, and how that contributes not only to how we are perceived and valued in professional settings, but also how that reflects how we think about ourselves as women and men. There are powerful cultural forces that have gotten us to where we are today; many of those cultural beliefs are what perpetuate gender stereotypes and inequalities. The fact remains...there are differences between women and men. That's a good thing, when those differences are acknowledged and accounted for.

So back to Quora. Its designed to post up a question and open it up to answers. This isn't a format like "Ask the Expert" where credibility and respect have already been established as part of the interaction design. This is a free-for-all of throwing yourself out there and making yourself an authority. If you look at just the basic differences between women and men, it makes sense why more men are engaged in this format. You're rewarded for having the most decisive language, strongest opinions, and taking a risk by throwing your opinion out there. Most women take one look at that and think "not interested." Then I'm guessing they go ask their question on Twitter or Facebook.

Asking questions and seeking answers are human characteristics that have nothing to do with gender. How we ask questions, who we seek out for answers, and they types of answers we value can be extremely gender specific. As we continue to explore social media tools as opportunities to engage people in new ways, we need to make sure we are aware of the differences if we want design to engage BOTH genders in the conversations. Perhaps before designing a tool that's whole purpose is to provide opportunities for questions and answers and then wondering why women aren't participating, it would be important to look at how women are already asking and answering questions and building those types of interactions into your design.

Unless you want, in the immortal words of Flight of the Conchords, "Too Many Dicks on the Dancefloor":

Too many men
Too many boys
Too many misters
Not enough sisters
Too much time on too many hands
Not enough ladies, too many mans


Thursday, January 20, 2011

Openness and communities

Last year, Tandem Learning had the honor of transitioning the ThinkBalm Innovation Community into the Tandem Learning Innovation Community (TLIC). The community was housed on LinkedIn and was in many ways a "closed community": you had to request to join, agree to the community rules, and then be approved by one of the moderators. Within the community, the goal was to talk about innovative technologies and their use for "serious" purposes, including business, education, etc. With membership over 500 members, it was a fairly large community and there was information being shared through member blogs and posts on a consistent basis.

One of the struggles for me with the TLIC was that it wasn't really integrated with the other social media tools I use consistently, namely Twitter and Facebook. Although it was beneficial to feel like there was a closed community that could share topics of mutual interest, I was "sharing" much more through my other social media accounts even when topics would have been of interest to the TLIC community. I suspect that other community members were doing the same.

Another struggle was with the idea of community participation and moderation. Of course we wanted as many people as were interested to join the community and I will freely admit that as long as someone said they agreed to our community "rules," they got in. But is it really up to just Tandem Learning to moderate the community? Or is it more effective for the community to self-moderate and Tandem Learning to step in when an issue is raised?

With the release of the "Open Group" option on LinkedIn, we needed to make a decision about the structure of TLIC and what it might mean for the future of the community. I want to be able to integrate our group communications with my other social media accounts and I want to connect to other members' accounts as well. I want to attract as many people as possible into our community to actively participate. And I trust the community of professionals that have joined us in the TLIC to let us know if something is happening in the community that needs to be addressed. Because of these reasons, we have decided to make TLIC an open group.

I welcome any feedback from our existing group members and I look forward to their continued participation. I also am looking forward to who our extended visibility may attract to participate in our community. I truly believe our community will be all the richer for becoming more open.

Tuesday, January 11, 2011

Learning mobsters: #4sqchat

I've been one of the moderators for #lrnchat on Twitter for almost 2 years. Saying that amazes and humbles me...I've met more brilliant people and had the opportunity to learn from so many new friends through the serendipity of social media and my life is forever changed for the better because of the #lrnchat community.

On the other hand, I've been participating in #lrnchat for almost 2 years. And its really been the only Twitter chat I've participated in, besides an occasional #edchat or #hcmchat.

In retrospect, this seems absolutely silly. I've talked about in the past how I learn the most from the non-learning focused conferences I attend: gaming conferences, technology conferences, industry conferences...those are the conferences that typically get my mind whirring and my creativity flowing. So why have I not participated in any of the hundreds of chats you can now find on a regular basis on Twitter?

I don't have a good answer.

But luckily, some of my #lrnchat friends pointed out the obvious. We need to learn in places outside of our own backyard. We need to get out into the world and explore. We need to flashmob other chats!

If you don't know what a flashmob is, check out an example of one that I experienced myself by the Opera Company of Philadelphia here. The basic concept is that as people go on about their normal activities, a group of people come in and perform an organized event...and then everyone goes on about their normal activities. Flashmobs aren't intended to be disruptive...they are intended to entertain and enrich and often, to teach something, to expand people's viewpoints.

Tonight was our first chat flashmob. Our target? #4sqchat which takes place Mondays from 9 - 10 pm est. We didn't really know who all would show up...honestly, I didn't plan on participating. But 9 pm rolled around and I was online and I started to see my #lrnchat friends tweeting with the #4sqchat hashtag and I just couldn't stay away.

I will admit, I'm not an avid user of Foursquare and I have been skeptical about leveraging geolocation services for learning. Tonight, as part of the chat, I learned some things and got some ideas that expanded my viewpoint:

  • Foursquare has the ability to post photos to a location. Very cool! Some practical applications of that may be:
    • Running a game where people check in and take a picture of themselves or their team completing a task to score "points"
    • Documenting a trip by assigning a photo to each check in. There's even a service that allows you to create a memory book based on your check in photos: Memolane 
    • Businesses could market their products and services by adding photos to their business location in Foursquare.
  • You don't have to check in to post a photo to a location. This could address some people's privacy concerns.
  • Foursquare check ins could be set up for different locations within a conference, facilitating the creation of games at conferences and events. Think about checking into sessions, checking in at vendor booths in an expo hall, etc.
  • Check ins could be set up in locations at your company to support the creation of a new hire orientation activity.
Want to learn more about Foursquare? Participate in the weekly chat, check out the chat transcript, or check out this local Indianapolis Foursquare blog: 4sqindy or this more general AboutFoursquare blog.

Another cool thing we saw at the end of the chat? Analytics! Check out this data from Tweetreach on the chat and notice some of the #lrnchatter names on the board :)



But the coolest part of participating in #4sqchat? We learned new things, met new people and quite a few members of the #lrnchat community who didn't know about our flashmob plans joined in as well! Oh, the beauty of Twitter...

We don't know where we'll show up next, but be on the lookout for the learning mobsters to crash another chat near you...

Monday, November 8, 2010

DevLearn 2010 Reflections

Tim and Lynn at the booth (photo: Jay Cross)
Back from San Francisco and just starting to come out of the whirlwind that was DevLearn 2010. This being our third year attending, presenting and exhibiting at the conference, I think we had some assumptions of what to expect...but I don't think we got close to anticipating the excitement, energy, and flat out level of busy that we experienced this year.

Me at the Dr. Strangelearn Information Station



In no small part, what kept us jumping was running the Dr. Strangelearn ARG. HUGE kudos to Kristen Cromer who did the lion's share of the work on the ARG, including manning the Dr. Stranglearn Information Station at the conference and co-hosting the Breakfast Byte debrief. I think both Kristen and I will be writing up our reflections specifically around Dr. Strangelearn in the next week or so; but suffice it to say, I was thrilled with the participation and level of engagement of the players and am excited to continue the conversations started this week around ARG design for organizational learning.
Talking about the future
(photo: Philip Hutchison)

The other thing that kept me busy was the 5 sessions that I presented. It didn't sound like that much leading into the conference, but wow...the speaking gigs kept me on my toes. From the ARG session on Wednesday, to Thursday's guest appearances at Mark Oehlert's Social Learning Camp and Alicia Sanchez's Serious Game Zone, then onto the Dr. Strangelearn debrief on Friday and ending with my Future of Learning Technologies session...it was a fun challenge to reframe the work that we do at Tandem Learning throughout the year for the different subjects and audiences.



I made people DO stuff...they seemed ok with it
(photo: Philip Hutchison)
The session I was most looking forward to was the Future of Learning Technologies session, and it was so much fun ending the conference with a packed room and talking augmented reality, virtual worlds, geolocation, and social media...I think we even talked holograms, jetpacks and teleportation. What was interesting in reviewing the twitterstream after the session was that the least technology-related point I emphasized seemed to resonate the most: Start with the problem you are trying to solve. In the end, all of the cool technology in the world isn't much use if it doesn't help us solve organizational issues that can't be addressed in other ways. But I digress...

Let me close with a few highlights of the conference for me, in no particular order:
  • Just being around all of you smart, interesting people. I know I'm going to miss mentioning some of you here that I had great conversations with or got to meet in person for the first time. DevLearn is still for me the one time of the year that I get to see my personal learning network face-to-face, and it was tough to walk even a few steps without recognizing a friendly face or someone recognizing mine. There's just nowhere else this happens on this scale, and it is an exhilarating ride.
      Hobnobbing at DemoFest
      (photo: Jay Cross)
  • Finally meeting Jane Bozarth. And immediately she called me out for not greeting her with the aggressive hugging that I had promised. I quickly remedied that. 
  • Hanging out in Berkeley with Clark Quinn, Harold Jarche, Charles Jennings, Jane Hart and Jay Cross, otherwise known as the Internet Time Alliance. Although I had met each of them either in person or virtually before, it was such a pleasure to spend some time getting to know them outside of the conference scene. Thank you so much for hosting a great shindig and I'm looking forward to seeing all of you again soon.
  • Another "finally got to meet" was Tom Crawford, who was just as awesome in person as he's been virtually and via phone. He also co-witnessed the Irish Raverdance (not a typo...) introduced by a certain social media evangelist and I'm hoping his phone was better than mine at capturing some incriminating video.
  • Introducing Aaron Silvers, Brian Dusablon, BJ Schone and Gary Hegenbart to the Blue Bottle Cafe.
  • Getting people moving on social media tools 
  • Visiting Mark Oehlert's Social Media Tools workshop on Tuesday and noticing that Sumeet Moghe took a picture of me and Aaron Silvers. It was GREAT to meet him and it kinda made me feel like a celebrity...until I realized that Sumeet was literally the best documenter of the DevLearn conference this year...seriously, check out his blog!
  • Comparing dresses and shoes with Alicia Sanchez and Gina Schreck. The gamer girls were bringing it with the fashion this year, seriously.
  • Talking life, love and the pursuit of happiness with Neil Lasher. I can't thank him enough for his pep talk!
  • Catching up, even if only briefly, with Cammy Bean, Kevin Thorn, Nemo and Josh from Bloomfire, Ellen Wagner, Marcia Conner, Wendy Wickham, Kris Rockwell, Stephen Martin, Michelle Lentz, Kristi Broom, Joe GanciAndy Petroski, Philip Hutchison, Steve Nguyen, Enid Crystal, Stephanie Daul, and probably another 20 people who I'll think of after I hit "Publish" on this post.
  • Being SO excited to meet Anne Derryberry and not too long after getting into serious discussions on our views on gamification and gender perspectives on games. 
  • Hearing the players of the Dr. Strangelearn ARG give great feedback, and particularly enjoying hearing the perspectives of our big winner, Rich Miller
  • Getting to know Karen Burpee and having a lot of fun talking ARGs and bullets in military slides...
  • And finally, the one interaction that will stay with me far beyond DevLearn this year, was when I met Jeanette Campos and she brought me to tears with the kind of compliment that makes you think maybe all of your hard work, passion and faith might actually count for something. Thank you, Jeanette. You probably don't know how much your kind words meant to me.
Thanks to the Tandem Learning team for their innovation and hard work both before and at the conference...Jedd, Kristen, Tim and Lynn represented on site and Jen and Marcus kept the ship moving forward in our absence.
Our Master of Ceremonies: Brent Schlenker
(photo: Jay Cross)

And last but not least! A huge thanks to the E-Learning Guild, in particular Brent, David, Heidi, Luis, Juli and Mary, who put on such an amazing conference every year. We can't wait to do it all again in Las Vegas next year!

Tuesday, September 14, 2010

A week without social media: what is Harrisburg University learning?

If you haven't cut off social media yourself, you have probably heard about the social media blackout imposed at Harrisburg University this week.



To be honest, I was surprised about the blackout for two reasons. First, I know these guys! I'm serving on advisory boards, presented at both LEEF conferences, and have plans to do more with them in the future. So I know they aren't crazy. And second? They are a technology-focused university. The whole building is wired and designed like a tech-girl's dream. All of their degree programs are technology-related.


This seems like the university least likely to cut their students off from social media.


Knowing the brilliant people who are moving Harrisburg University forward has its advantages when the topic starts trending on Twitter. I decided to reach out to two of my friends to get the scoop on their week off from social media.


Speaking to Charles Palmer (@charlespalmer), Exec. Dir. Center for Advanced Entertainment & Learning Technologies/Assoc. Prof. of Multimedia, I could tell just two days in that there had already been an impact on him personally. "I feel like I'm missing out on conversations," Charles admitted after telling me that he was also imposing the blackout at home. "I miss Twitter, but I'm realizing that I use Facebook as a distraction.


Andy Petroski (@apetroski), Director of Learning Technologies and Assistant Professor of Learning Technologies, shared this about his experience so far:


For me personally, it’s had a big impact on me sharing out resources to my network.  There have been at least a dozen times over the past 1 ½ days when I would have shared resources via Twitter and was not able to (via the desktop).  Usually, the activity of sharing via Twitter also results in my finding resources from my network as well.  I’ve also received LinkedIn group notifications of resources and discussions that I’ve been unable to review.  Those resources are often valuable and have an impact on my work.  I’ve marked them for later reading (or the evening or next week) for now.


Charles shared some of the students' perspectives as well. The reaction started out as uproar on Friday when they first found out, but has settled into one of two camps: students who are accepting it and students who are figuring out how to circumvent the system. Both of those experiences may be valuable...either from an actively reflective perspective of how technology impacts our lives, or simply from the standpoint that these future technology professionals are gaining valuable experience about working around (or enforcing) network security. Ironically, Harrisburg University's Social Media Summit is this week. I'm sure the blackout will spark much of the conversation there, as it has been all over the world.


I think the big question is, what's the point?


Unplugging from social media may actually help students better assess how these tools can, and should, be used. By removing social media from the equation, students may become consciously aware of how they use these tools to communicate, build relationship, work, and learn. Taking a break might help them realize which tools are actually valuable and why they are valuable. As these students enter organizations, this reflective exercise may help them better understand how organizational dynamics are impacted by social media and help them lead organizations in implementing appropriate tools, processes, and policies to support effective use. 


Of course, Charles admitted, they might not learn much at all. A week isn't a big enough window to change behavior, and they don't have any misconceptions that it will. But Charles mentioned that this initial experiment may lay the foundation for a larger, more comprehensive future experiment where real research can be conducted. 


In speaking with Charles and Andy, I think the real value of this experiment is not what the outcomes are this week. People have become so engrossed in social media as a communication tool that they sometimes neglect other, perhaps more valuable, forms of communication. This week provides a chance to do some comparative analysis. Giving students an opportunity to experience an unplugged existence provides a chance for critical and intentional behavioral reflection on how they are using social media. As learning professionals, we often ask students to critically reflect, but don't always provide the space or environment to facilitate that reflection. Even a week without social media could provide valuable insight into how students gain value, or not, from social media tools.


In the case of Charles and Facebook? It sounds like I'll be seeing less status updates. But I'll be happy to see him and Andy back in my Twitterstream. 

Monday, June 14, 2010

Virtual worlds industry changes and what it means for learning

A few things have happened over the last week that have been big news in the virtual worlds industry...but what does it all mean for learning?

First there were rumors, then there were the actual Linden Labs layoffs. From all accounts, it appears that the enterprise focus of Second Life is gone, at least as far as Linden Labs is concerned.

Next, Proton Media announced their partnership with IBM. Given they were already integrating with Microsoft, that definitely puts them in line to pick up where Second Life was leaving off.

And then this week (today actually!), Reaction Grid launched Jibe, which they describe as:

... unique among virtual world solutions, offering the ability to deploy under your own branding on your existing websites & blogs. It works in web browsers, desktop (Mac & PC), mobile devices like iPhone & iPad, and even game consoles.

So what does all of this conflicting information actually mean to us, enterprise proponents of virtual worlds for learning?

1. Despite the chicken littles out there, the sky is really not falling for virtual worlds. Probably not even for Second Life. Yes, maybe Second Life won't be the leading enterprise virtual world platform, but I've said from the start that Second Life isn't the best platform for learning and that's not what it was designed for anyway. The enterprise focus was a retro-fit, an attempt to capitalize on the obvious benefits of virtual worlds for collaboration and learning. But there were many more drawbacks than benefits of using Second Life for those purposes, and other virtual world technologies like Protosphere from Proton Media, Vastpark, and Teleplace have focused on overcoming the functionality deficits that Second Life had in addressing enterprise customers' needs.

2. We're moving towards the browser. In a year or so, any virtual world that isn't accessed via browser with no or minimal plug ins is probably not going to be viable.

3. Social networking will eventually move virtual worlds more mainstream, not business. Just like other social media technologies, virtual worlds will be successful when people see the social benefits and it doesn't seem like work. Right now, they are a lot of work. That will shift and will move virtual worlds as a much more viable enterprise learning tool. And since learning is social, it just makes sense, no?

4. Content and design are still the key. Virtual worlds will need well-designed and appropriate content to move forward. Reaction Grid's Jibe seems to be moving in that direction, allowing for learning affordances that haven't been seen in other platforms to date, or at least not all on one platform. It will continue to be the case that no matter how cool the tools and technologies are, that the content design and user experience will drive adoption. We're still woefully behind in the learning space in having great examples of appropriate virtual world content design. But we'll get there, or virtual worlds won't.


I'm encouraged by the recent news that change is coming for virtual worlds. I've been waiting for a shift, a big announcement or event that would throw virtual worlds into the limelight and drive adoption. What's more likely, based on the news of this past week, is that the little steps will keep accumulating, until we don't remember how we practiced things before we had avatars in virtual worlds.